“A great event is one that encapsulates the personality of the host and carries the theme in all of the details.”

Even as a child, Yaz hosted tea parties with Page Six potential, courting celebrities like Barbie and Teddy Ruxpin.  She founded pop! by YAZ to fully unleash her creativity, passion, and intensity to help create singular “wow” moments for those who demand something exciting and exceptionally unique.

With over 15 years of experience in event planning and production, Yaz is an award winning, experienced brand and event marketer, who has developed and executed industry leading integrated events for small and large scale brands on both agency and client sides.

Yaz has worked with some of the largest names in luxury, fashion and the Wine & Spirits world including The Macallan, Remy Martin, Louis XIII, Patron Tequila, Ruinart Champagne, Tommy Hilfiger, Nickelodeon, Adidas just to list a few. She brings a concept to life by understanding her clients, their goals for the event, their budget, and the emotion they wish to capture.  Whether elegantly understated or festively exuberant, Yaz adds her personal touch to every event she is involved with.  Her impeccable taste along with her ability to mix classic concepts with current and modern updates provides her clients’ with the backdrop for a successful event.

Yaz’s style is classic, yet glamorous; practical yet fantastical; urban, yet cosmopolitan.   She is a woman who knows what she wants and never settles in the pursuit of her goals and her vision.   Yaz’s work is sexy, sleek, fun, elegant and uncompromisingly impeccable.   She knows that the devil is in the details and as pop!’s in house devil she will deliver you an event like no other!

Whether it’s an intimate event for 2 or a tour with thousands in attendance, your vision and her execution is a formula for an event your guests will talk about for years to come.  Or, at least until your next pop! soiree!bio

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